In a massive show of ongoing support for Australia’s premier motocross series, motorcycle accessory giant AMX Superstores has recommitted to the ProMX Championship until the end of 2025.

AMX Superstores will not only remain as a ‘presented by’ partner for ProMX over the next two seasons, but the retailer will also continue to sponsor the cut-throat MX1 Superpole session – the frenetic battle for final gate positions between Australia’s best riders.

The 2024 Penrite ProMX Championship presented by AMX Superstores will begin in Wonthaggi (Vic) on Sunday, March 17.

AMX Superstores, which currently has 31 stores across Vic, NSW, Qld, SA and the ACT, as well as a massive online presence, holds a special place in the ProMX family as a foundation industry partner when the newly branded championship first began in 2021. Furthermore, AMX Superstores was a major player in the motocross scene for well over a decade before ProMX was inaugurated.

Over the last few years, AMX Superstores – which began with a store in suburban Melbourne in 2008 – has continued on a massive growth curve, with plans to service even more parts of Australia with leading brands across the motocross, off-road, adventure and road segments.

AMX Superstores Business Manager, Rob Farrimond, is delighted to be continuing its support of ProMX.

“Being a foundation sponsor, it’s fantastic for AMX Superstores to have the opportunity to extend our future investment and partnership with ProMX,” he said. “The last three years have shown that motocross racing in Australia is on the way up, and we love being amongst it to make the series bigger and better for all fans.”