Iconic Aussie brand Penrite continues as naming rights partner for ProMX
Australian lubricants giant Penrite Oil has renewed its significant commitment to the ProMX Championship, and in 2025 will continue as naming rights partner for a fifth successive year.
The family-owned company has always been at the forefront of motorcycle competition in Australia through its products and sponsorship activations, and the ProMX renewal in 2025 reinforces its steadfast commitment to the nation’s premier motocross championship – which is again set to deliver exhilarating and unforgettable experiences for the fans.

Penrite, which will be celebrating its centenary in 2026, manufactures world-class lubricants and products for not only motorcycles but also cars, commercial vehicles, trucks, tractors and industrial equipment – all designed to withstand the harshest local conditions. Penrite’s motorcycle range includes oils, lubes, cleaners, grease, cleaning products and aerosols.
The company also takes pride in its Australian roots and commitment to local manufacturing, and only recently received re-certification with ‘Australian Owned’ – a program which advocates local job creation, innovation and investment opportunities.
For more information on Penrite, visit www.penriteoil.com.
The 2025 Penrite ProMX Championship presented by AMX Superstores will be held over eight rounds across four states, beginning in Wonthaggi on March 22-23 and concluding at Queensland Moto Park on August 2-3.

Toby Dymond, CEO, Penrite Oil:
“With a long and proud history in motorsport, we’re happy to continue our partnership to support the ProMX Championship for the 2025 season.
“Our continued sponsorship illustrates our ongoing commitment to the sport and the incredible riders who keep the spirit of the motorsport alive. It’s been a great journey so far and we look forward to continuing our success.”
Peter Doyle, CEO, Motorcycling Australia:
“I am delighted that Penrite Oil has reaffirmed its commitment to the ProMX Championship for 2025. The company backed the ProMX concept from the outset, and the stability provided by such an enduring partnership cannot be underestimated.
“Penrite is an amazing Australian success story, with its continuous pursuit of excellence and innovation the main reasons why it’s preparing for such a milestone 100-year celebration in 2026.”
